Marketing tips for editors: How to promote yourself online 3

by Amy Haagsma

As editors have traded red pens for tracked changes and proofreading stamps, the way we do business and promote ourselves has also gone digital. A successful online marketing strategy can help you reach prospective clients, demonstrate your expertise and differentiate yourself from your competitors. You can develop your online presence in a number of ways, including a business website, a blog, social media profiles and online directories such as EAC’s Online Directory of Editors. Regardless of the platforms you choose, it’s important to maintain a professional profile that communicates your ability to prospective clients.

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Posture for Editors Reply

B.C. branch meeting
February 19, 2014
7:00 p.m.

Are you achy or in pain after hours at your desk? Your posture may be playing a role. Bad posture, which causes muscles to fatigue quickly, is a repetitive cycle, but it can be broken. Training can help you maintain good posture and minimize pain.

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Next Editors’ Pub Night: February 19, 2014 Reply

Join us for a pre-meeting gathering, where editors meet, mingle, network, gossip, debate, or just plain catch up.

Members freshen West Coast Editor Reply

With new content and a pared-down look, we’re refreshing the West Coast Editor site for the benefit of all members in the B.C. branch.

Two new co-editors, Anastasia Koutalianos and Kerry Hall, are co-ordinating the effort, while a number of association members will be writing and proofreading.

The aim is to publish material that’s of interest to editors in a quick and easy-to-read format with a particular eye on professional development. It’s also an opportunity to highlight what our colleagues are working on.

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A Tour through the World of Map Editing Reply

B.C. branch meeting
January 15, 2014
7:00 p.m.

Editing maps without too much editorializing presents many challenges: How do you show boundaries that are in dispute? Name places where the Latin alphabet isn’t used? Portray sites using symbols without offending anyone? Produce a pleasing, detailed, accurate map without overcrowding it?

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Next Editors’ Pub Night: January 15, 2014 Reply

Join us for a pre-meeting gathering, where editors meet, mingle, network, gossip, debate, or just plain catch up.